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Textbook Companies v. The Common Core

With Common Core Standards comes the possibility of textbook alignment in ways that the billion-dollar industry has not yet seen. Earlier this week, a former employee of a publishing company offered her insight into some into the different interests that are at play with textbooks and their publishers on one side and the Common Core and state education officials on the other. She writes:

In the interest of efficiency and cost-effectiveness, textbook publishers, who have invested tens of millions of dollars in their textbook series, are doing the minimum necessary to address the new standards. While they have added labels, paragraphs, activities, lessons, or chapters to reflect the standards, it is unrealistic to expect that they will re-envision their materials if they don’t have to.  

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4. grayer reblogged this from positivelypersistentteach and added:

   Pearson re-branded their elementary math textbooks as “Envision.” The only thing they changed were chapter orders, color...

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